About Us
We help you get smart about money.
At Money Savvy Generation, we are focused on the goal of helping kids get smart about money so they can not only survive but, more importantly, so that they thrive. We have taken the time and made the effort in the development phase of our products to optimize them. Optimization is not just about making sure something "works" right, but also making sure our products touch kids emotionally and change their behavior.
We teach money management basics to very young children - starting as young as age four. We find our audience in Pre-K and elementary school aged children, a segment of our educational system virtually without financial education because of the perceived complexity of the subject matter. Our goal is to get out in front of money management behavior before bad habits set in.
Millions
of banks sold since 2002
25
studies showing our
curriculum's impact
15+
awards recognizing our
work over the years
Testimonials
Our founders
Susan Beacham
Founder, CEO
During her nearly two decade career in private banking and investment management, Susan saw major gaps in her clients’ knowledge of finances and decided to take action - not long after, Money Savvy Generation was born. Over the years, she’s worn many hats at the company, including: speaker, author, entrepreneur, and (her favorite) educator.
Michael Beacham
Founder, President
Michael is the COO for Money Savvy Generation. Previously, Michael advised senior financial clients on business strategies and operations, leading dozens of complex strategic consulting projects that resulted in multi-million dollar benefits for each client.
Take a walk down memory lane
Susan Beacham with her two daughters, Allison and Amanda.
1999
Money Savvy Generation is founded by Susan and Michael Beacham. Susan starts teaching kids about money close to home - in her eldest daughter’s first grade classroom.
2002
The Money Savvy Pig debuts
And the award goes to … the Money Savvy Pig!
2002 Parents' Choice
Foundation Gold Award
2008 NAPPA
Gold Award
2008 Creative Child
Award
2003
Our first Money Savvy Kids curriculum for 2nd and 3rd graders is released.
2004
The first study on our curriculum’s effectiveness is published.
“Overall, these data indicate that the Money Savvy Kid™ program is effective in positively affecting students’ attitudes and knowledge about spending, saving and investing money.”
- Dr. Eric A. Hagedorn, Hagedon Evaluative Services
2007
Our curriculum wins the first ever Financial Literacy Curriculum of the Year Award from the Institute for Financial Literacy
2008
Our first four books for kids are published
2011
The Savings Spree game is released on the App Store
2014
2016
2018
Our first books geared towards teenagers and young adults are released
2023 and beyond
We’re always working on developing new ways to teach you and your family essential money skills and we can’t wait to share some exciting news with you!
Our affiliations
National Jump$tart Coalition for Personal Financial Literacy
Board Member (Retired)
Illinois Jump$tart Coalition for Personal Financial Literacy
Founding Board Member (Retired)
South Carolina Jump$tart Coalition for Personal Financial Literacy
Member
Our distributors
Kinder-Cash
Exclusive European Distribution for Money Savvy Generation Products
Money Savvy Kids Australia
Exclusive Distribution For Money Savvy Generation Products in Australia and New Zealand
I-O Wealth Advisers
Exclusive Distribution for Money Savvy Generation Products in Japan